First XBox 360 TV Ad to Air on MTV
 

The highly anticipated console will be revealed to videogame fanatics, music lovers, and MTV viewers via a high-energy half-hour program titled “MTV Presents: The Next-Generation Xbox Revealed.” The special will be hosted by entertainment icon, seasoned gamer, and Xbox fanatic Elijah Wood, known globally for the Academy Award-winning Lord of the Rings film trilogy. Island Records’ renowned Las Vegas rockers The Killers will deliver electrifying performances throughout the special.

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